Pricing Strategy for a Smart-Tourist Area: Does Location Matters?

نویسندگان

چکیده

This study aims to investigate the effect of hotel characteristics, particularly their locations, on room pricing strategy for hotels in Bogor Area, Indonesia. The author applies quantile hedonic regression model a dataset Hotels collected through travel agent’s website. A total 194 were and used as data samples. Our findings suggest that locations near tourist attractions are significant factor explaining prices area, while contrast, city center location is not. In addition, we also find size stars-awarded have positive effects rates. outcomes this advocate continuation fine-tuning existing adopted by hoteliers optimize revenue.

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ژورنال

عنوان ژورنال: E3S web of conferences

سال: 2023

ISSN: ['2555-0403', '2267-1242']

DOI: https://doi.org/10.1051/e3sconf/202342602061